Please note that you will be re-directed to Skills Training & Enhancement Portal (STEP)* to sign up for SIRS courses using your SingPass.
Content is one of the most important elements of any online asset. In particular, whether you are a full-fledge business or a sole proprietor running a small business, your website content is more critical than just having a set of images and words.
The website is almost central to most businesses in today’s massive world of digital commerce and e-information. This course will provide you with an overview of web content management systems that allow you to understand what may suit your business and your goals best.
Content is not limited to just images or words. Everything that is “consumable” by your website visitors – that is, the elements that they can see, hear, or interact are content. These include the colours, fonts, design and product images & elements, writing style and more. You will discover how to identify optimal content and approaches to content development that appeal to different target audience segments, as well as ensure an optimally operating web structure that enhances the overall visitor experience and interaction with your website, in turn elevating the responses you are targeting at.
No intakes available
Please check back later.
This course offers the knowledge and skills to manage the development, publishing and maintenance of websites and web content development.
Digital marketer, business owner, website manager
Category | Price |
Full Fee | $915.60 |
Singapore Citizen (70% funding) | $274.68 |
Singapore Citizen 40 years and above1 (90% funding) | $106.68 |
Singapore Citizen sponsored by SMEs2 (90% funding) | $106.68 |
Singapore PR (70% funding) | $274.68 |
Singapore PR sponsored by SMEs2 (90% funding) | $106.68 |
*All fees are fully payable to Singapore Institute of Retail Studies.
Fees include prevailing GST
Funding Eligibility Period: 1 Oct 2021 to 31 Dec 2024
^1 Fee is under the Mid-career Enhanced Subsidy(MCES)
^2 Fee is under the Enhanced Training Support for SMEs (ETSS)
This course is also eligible for the following:
For self-sponsored participants:
For company-sponsored participants:
For more information about funding and support, click here.