Please note that you will be re-directed to Skills Training & Enhancement Portal (STEP)* to sign up for SIRS courses using your SingPass.
Customers are everything for all businesses. For this reason, it is important for any businesses to continuously be in touch with their customers. This is especially true when we are living in a digitally connected era, where our customers can easily be engaged by your competitors.
Engagement involves establishing higher value customer relationships and deepening the relationship with your current customers. The ultimate goal of customer engagement is to encourage your customers to spend more time with your brand while establishing a stronger connection. In exchange, engaged customers tend to spend more money and be more loyal.
This workshop is designed to equip individuals to generate ideas and opportunities to engage customers in the digital world.
No intakes available
Please check back later.
- Understanding the evolution of retail with changing habits and trends
- Rethinking customer journey for the digital age
- Understanding the merge of digital and physical space to optimise multi-channel experience
- Learning to cultivate customers instead of selling products
- Understanding customer’s intent to shape customer experience
- Redefining the service personnel role and to upgrade capabilities
This workshop is suitable for individuals involved in generating ideas and opportunities to engage customers in the digital world.
9am - 6pm (8 hours)
Category | Price |
Full Fee | $545.00 |
Singapore Citizen (70% funding) | $163.50 |
Singapore Citizen 40 years and above1 (90% funding) | $63.50 |
Singapore Citizen sponsored by SMEs2 (90% funding) | $63.50 |
Singapore PR (70% funding) | $163.50 |
Singapore PR sponsored by SMEs2 (90% funding) | $63.50 |
*All fees are fully payable to Singapore Institute of Retail Studies.
Fees include prevailing GST
Funding Eligibility Period: 1 Oct 2021 to 31 Dec 2024
^1 Fee is under the Mid-career Enhanced Subsidy(MCES)
^2 Fee is under the Enhanced Training Support for SMEs (ETSS)
This course is also eligible for the following:
For self-sponsored participants:
- SkillsFuture Credit
- Workfare Skills Support (WSS) Scheme (For Individuals)
- Union Training Assistance Programme (UTAP)
For company-sponsored participants:
For more information about funding and support, click here.