Please note that you will be re-directed to Skills Training & Enhancement Portal (STEP)* to sign up for SIRS courses using your SingPass.
Websites are where almost every potential and existing customers land to seek information and interact with businesses today. Just like how visual merchandising is integral to the success of a retail store, every detail of an intuitive website, from layout to content, must be logically constructed and aesthetically designed to elevate customer experience and enhance sales and conversion rates. As technology diversifies and customers use various mobile and smart devices to visit websites, it is paramount and valuable for all digital businesses to have a responsive website design.
WordPress, the internet’s most popular content management system, is used by 43%* of all websites globally. You can now utilise the Elementor WordPress platform to build a well-optimised website to attract, connect, and engage customers to boost sales. Whether you have an existing WordPress website or considering migrating to WordPress, this hands-on activity-packed masterclass will benefit you tremendously as we guide you to build a website from scratch using Elementor and show you ways to optimise your website to achieve greater success!
*Data source: https://www.cminds.com/blog/wordpress/wordpress-market-share-2021/
No intakes available
Please check back later.
- Formulate an optimised website strategy by determining the critical business elements
- Create an optimised website design by applying the planning and development of each key stage
- Develop an SEO-optimised website by ensuring that the SEO technical structure is in place alongside a data-driven content strategy
- Design and build optimised and responsive WordPress webpages through use of the Elementor’s templates and features
Business Owners, Entrepreneurs, Digital/Social Commerce Solopreneurs, Junior/Mid-Level Marketers, and Career Switchers
3 days (9am - 6pm daily)
Includes 3 hours of Asynchronous E-Learning
Jayden Ooi
Entrepreneur, Digital Strategist
Jayden Ooi is highly qualified in practice with many successful digital transformations for SMEs to pivot their brick-and-mortar businesses into the digital space. With his expertise, a local retailer successfully redesigned its business model, ranked number one on Google, and achieved more than three million dollars in e-commerce sales. In another instance, he helped a local F&B SME to rise to the top ranking and triple its annual revenue. Jayden is an experienced professional in SEO, digital marketing, and e-commerce development. Over the years, he has built a staunch customer portfolio and a successful team in Singapore and Malaysia. His agency, NightOwl SEO, has helped many of his clients to be in the top 5 rankings on Google.
Category | Price |
Full Fee | $1,744.00 |
Singapore Citizen (70% funding) | $523.20 |
Singapore Citizen 40 years and above1 (90% funding) | $203.20 |
Singapore Citizen sponsored by SMEs2 (90% funding) | $203.20 |
Singapore PR (70% funding) | $523.20 |
Singapore PR sponsored by SMEs2 (90% funding) | $203.20 |
*All fees are fully payable to Singapore Institute of Retail Studies.
Fees include prevailing GST
Funding Eligibility Period: 1 Oct 2021 to 31 Dec 2024
^1 Fee is under the Mid-career Enhanced Subsidy(MCES)
^2 Fee is under the Enhanced Training Support for SMEs (ETSS)
This course is also eligible for the following:
For self-sponsored participants:
For company-sponsored participants:
For more information about funding and support, click here.