Please note that you will be re-directed to Skills Training & Enhancement Portal (STEP)* to sign up for SIRS courses using your SingPass.
In today’s creator economy, everyone can be, and has the ability to be an influencer in some way or other. Influencer marketing is a powerful tool for businesses, and social media platforms are where the power of influencing can be effected with significant results, when delivered and managed properly.
This course provides both individuals and businesses with an understanding of influencing tips and techniques, understanding of the appropriate content (and how to re-purpose content) to use on different social media platforms targeted at the appropriate audience profiles to achieve their engagement goals.
No intakes available
Please check back later.
This course provides learners the knowledge and abilities to:
- Articulate the value of social and influencer marketing
- Define key content and key social platforms that align with brand’s target audience and goals
- Determine brands’ success indicators on targeted social platforms
- Identify appropriate influencers to work with the brand
- Identify best practices for responsible social and influencer marketing
Category | Price |
Full Fee | $545.00 |
Singapore Citizen (70% funding) | $163.50 |
Singapore Citizen 40 years and above1 (90% funding) | $63.50 |
Singapore Citizen sponsored by SMEs2 (90% funding) | $63.50 |
Singapore PR (70% funding) | $163.50 |
Singapore PR sponsored by SMEs2 (90% funding) | $63.50 |
*All fees are fully payable to Singapore Institute of Retail Studies.
Fees include prevailing GST
Funding Eligibility Period: 1 Oct 2021 to 31 Dec 2024
^1 Fee is under the Mid-career Enhanced Subsidy(MCES)
^2 Fee is under the Enhanced Training Support for SMEs (ETSS)
This course is also eligible for the following:
For self-sponsored participants:
For company-sponsored participants:
For more information about funding and support, click here.