Please note that you will be re-directed to Skills Training & Enhancement Portal (STEP)* to sign up for SIRS courses using your SingPass.
It is a challenging time for brands and businesses today as the retail landscape is continuously evolving and ‘The Experience Factor’ in the retail environment has vastly heightened.
Businesses will need help with technology and data science combined with human ingenuity to forecast trends thereby provide insight to design for tomorrow’s consumers and be future-ready.
In the Customer Experience Innovation – Future Of Customer Experience module, participants learn the importance of Customer Experience and the need to modernise business structures – with consumers’ ever-increasing demands and expectations cum the many shifts and changing dynamics of retail mutations forming blurred lines between industries … fashion, beauty, food, interior sectors to big data and new tech, pushing the limits of marketing and business strategies.
The course will cover the following topics:
- What is customer experience?
- Moving away from touchpoints to journey
- Why customer experience matters?
- Necessary factors for an unforgettable customer experience
- Making customer experience a competitive advantage
- Customer experience measurement
No intakes available
Please check back later.
With consumers’ ever-increasing demands and expectations cum the many shifts and changing dynamics of retail, businesses will need help with technology and data science combined with human ingenuity to forecast trends thereby provide insights to design for consumers and be future-ready. Participants will learn the importance of customer experience and the needs to innovate.
Category | Price |
Full Fee | $686.70 |
Singapore Citizen (70% funding) | $206.01 |
Singapore Citizen 40 years and above1 (90% funding) | $80.01 |
Singapore Citizen sponsored by SMEs2 (90% funding) | $80.01 |
Singapore PR (70% funding) | $206.01 |
Singapore PR sponsored by SMEs2 (90% funding) | $80.01 |
*All fees are fully payable to Singapore Institute of Retail Studies.
Fees include prevailing GST
Funding Eligibility Period: 1 Oct 2021 to 31 Dec 2024
^1 Fee is under the Mid-career Enhanced Subsidy(MCES)
^2 Fee is under the Enhanced Training Support for SMEs (ETSS)
The course fee allows to be paid by:
SkillsFuture Credits (SFC);
Credit card (e-payment);
Debit card (e-payment);
eNETS (e-payment);
PayNow (e-payment);
Bank Transfer.
Refund and withdrawal policy
- Please note that a 100% refund will be given if the withdrawal request is submitted more than or equal to 14 days before the course start date.
- Please note that a 50% refund will be given if the withdrawal request is submitted less than 14 days before the course start date.
- Please note that no refund will be given if the withdrawal request is submitted on or after the course start date.