Social media platforms such as Facebook and Instagram are permanent companions for most Singaporeans these days as we see 76%* of our population being active users. It is a force to be reckoned with and retailers have recognised that and tapping on the potential it brings to their businesses.
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2 Days | GA4 with Google Tag Manager (GTM)
Analytics is an extremely powerful tool in today’s data-driven space to help businesses achieve growth and success by making informed decisions and strategies. Google has introduced* Google Analytics 4 (GA4) to replace its Universal Analytics, the familiar platform to millions of businesses using it to capture and analyse data.
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