Create Compelling Content that Converts
Did you know that Content is one of the most important elements that your prospects and customers assess your business by, and which determine if they will buy from you, or from your competitors? In today’s digital and social world, we need to ensure that we are not missing out on maximizing our Sales potential – learn how to create the many different forms of Content that include text, images, videos, and more to optimize your customer engagement and Sales conversions.
1 Day | Basics in Content Generation [SF]
This programme will enable participants to become a more effective digital storyteller. Participants will learn storytelling techniques that will help them to create interest to heighten the engagement and connectivity with their customers on e-commerce platforms.
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Content Management (SF - Manager)
Content is one of the most important elements of any online asset. In particular, whether you are a full-fledge business or a sole proprietor running a small business, your website content is more critical than just having a set of images and words.
The website is almost central to most businesses in today’s massive world of digital commerce and e-information. This course will provide you with an overview of web content management systems that allow you to understand what may suit your business and your goals best.
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2 Days | Level Up Customer Engagement Through Live Streaming
From novelty to necessity, live streaming has become the game-changer in social media marketing. This trend is growing popularity in Singapore as social media channels like Facebook and Instagram integrated live video to their platforms, and businesses are acting fast in altering their marketing strategies accordingly to partake in this rising trend.
Inexpensive and incredibly easy to set up, live streaming has proven to be a highly effective way to boost sales. With the right set-up, content and scripting, it acts as a measurable and powerful tool to create a viral buzz for active engagement with viewers, build relationships and trust, grow and reach out to a huge audience base around the world, and to enhance brand awareness.
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